19 September 2010
What is the state of your Contact Strategy? This article is about the 10 questions we should always be asking ourselves to ensure that compass we use to guide our organisations is set to the operational equivalent of north. This exercise in evaluting Contact Strategy wsas developed by the Customer Experience Foundation. Here are my [...]
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19 September 2010
This white paper is based on a research project called “how I like to communicate” which was a Voice of the Customer” micro study exercise undertaken in March of 2010 in support of a presentation for UC EXPO at Olympia in London. The project was run by the Customer Experience Foundation and BrainFoodExtra. The exercise [...]
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