13 September 2010
Over the last few years we have seen the CSTA establish their role in Customer Service and helping to drive the quality of customer service debate not just in the UK but globally. The CSTA do a great deal of good work focused on the development of best practice. One of the vital ways that [...]
Read the full article →
21 August 2010
Voice of the Customer is one of those “new terms” in Contact Strategy and Customer Experience that people have been using to describe different approaches to understanding what most people used to call Customer Satisfaction and Market Research. Voice of the customer programmes are about listening to what the customers say. It is too early [...]
Read the full article →