Today we are launching our most important survey of the year and you could win one of 71 prizes including the latest I-Pad 2 by taking part. The role of Shopping with your Mobile is changing more and more each day. Retailers and consumer facing businesses are investing heavily in services that are designed to leverage the features of the latest mobile and Network Services. We want your help to understand the future.
The Direct Marketing Association with Empirix are sponsoring a major research programme with the Customer Experience Foundation on how consumers will be shopping with their mobiles over the next few years. This started with a 2 month research programme interviewing people at the sharp end of Mobile Phone innovation to find out what they think this new future will look like. There is little doubt that the role of traditional channels like the Contact Centre will change as a result of this.
We have created a couple of fun 2 minute videos and 2 questionnaires for Consumers and Contact Professionals to tell us what they think about this new world. We have incentivised the programme with 71 Prizes including a chance to win an I-Pad 2. This will show what consumers expect and how ready organisations are for the change.
Please do take a few minutes and visit the survey site and you will find out about the cross channel challenges that contact centre and website professionals will face over the next 3 years. Some organisation like Amazon & Tesco are already changing the way consumers use the mobile phone with highly successful commercial services amounting to billions of pounds worth of business.
You will get a copy of the research too and your details will be kept completely confidential.
Please pass this link on to as many people as you can and ask them to pass it on as well. It is really important that we get some viral action.
1 Understanding Customer Experience models
2 Planning tools
3 Developing Customer Insight & Measuring Customer Experience
4 Working with Customer Channels & Language
5 Using Voice of the customer programmes and other tactics
6 ROI on Customer Experience Programmes
This course is tailored to individual needs and delivers actionable insight. Working with your mentor you are able build a working plan for customer experience. Each session is held online with both pre-prepared content and live elements. Each session lasts 1 hour and attendees can chose the times and dates for their training subject to mentor availability so the course can be done in one day or over 6 weeks.
Attendees gain all the course materials together with a Customer Experience Foundation Certificate and 1 years Foundation membership which gives them access to the Foundations collateral database of research and reports together with discounts on events.
For questions mail
